Empower Your Customers With Image-Based Search Engines

The Adeptness of Visuals

Oft again but yet true, “a account is account a thousand words” accurately signifies the adeptness of beheld images in the eCommerce industry. As added and added retailers are developing new strategies to affix with barter over a advanced ambit of hand-held devices, visual-search engines are getting accustomed as the next-big thing. In the eCommerce space, beheld seek reads images to analyze color, shape, and admeasurement and even argument to analyze cast and artefact names. Such a seek offers a abundant advantage over keyword-matched search, in which seek after-effects are alone as acceptable as the user’s adeptness to call an item. With the abrupt client absent to accomplish a quick acquirement and move on, anecdotic data or characteristics of a artefact is time consuming. In this fast affective world, isn’t it again added acceptable for the client to just yield a picture, upload it on the image-based seek engine and let the engine do the job?

The Algorithm Behind Image-based Search

So how does image-based seek technology work? As an angel seek engine is advised to acquisition an image, the seek can be based on keywords, an image, or a hotlink to an image. Agreeable based Angel Retrieval or CBIR as it is bargain known, incorporates eyes techniques to analyze images based on colors, shapes, and proportions. The after-effects depend on seek belief such as metadata, the apparatus of the angel or the seek address that the browser uses:

• Angel seek by allocation is based on allegory of metadata associated with the angel as keywords, tags, text, or description and is acquired as a set of images sorted by relevance. The metadata associated with anniversary angel can advertence the appellation of the image, format, resolution, color, etc. However, such a adjustment of seek does not consistently accomplish authentic results.

• On the added hand, angel seek by archetype offers seek after-effects through a allegory amid images application a absorption technique. The seek groups calm images agnate in agreeable and examines altered aspects of the angel such as color, shape, or texture, authoritative it a added able and reliable method.

Features of Image-Based Seek Engines.

Image based seek engines are getting offered by several software companies that are enabling eCommerce giants to action a absolutely adorable user experience. Some of the solutions that are getting offered application accoutrement such as JAVA, MongoDB, OpenCV, Python, HTML, JavaScript, WCF include:

• Web aperture & adaptable app with congenital beheld seek technology

• Computer eyes segmentation

• Angel allocation and allocation algorithms

• Machine acquirements algorithms

• App affiliation with angel seek algorithm

• Performance optimization

The Benefits that Image-based Seek Offers

In adjustment to augment the online arcade acquaintance and addition order-conversion, online retailers and eCommerce website owners today are accumulation able image-based seek engines. With angel based seek engines, retailers can:

1. Augment the All-embracing Arcade Experience: The accustomed online client is generally bombarded with bags of items and visuals on eCommerce websites. Many a times, the client brand a artefact but is apprenticed for time to accomplish the purchase. When the client allotment to the website to accomplish the purchase, he consistently has to go through endless abortive searches on his laptop to acquisition the artefact he had ahead apparent and liked. With beheld seek technology, shoppers can just yield a simple photograph of their adapted artefact and seek for the artefact in the angel seek engine to retrieve the exact product, abundantly abbreviation the browsing time and assiduity the all-embracing arcade experience.

2. Respond Bound to Chump Queries: With millions of items getting awash on eCommerce websites, online retailers accept a boxy time in responding bound to chump queries. Existing means of analytic for articles requires users to manually seek for products, which is not alone time-consuming but aswell annoying and an bootless way of shopping. By automating the action of analytic application CBIR, barter can now acquisition the articles they ambition to acquirement through a simple upload of an image.

Empower Customers

Image based seek engines advice empower customers, enabling them to abutting the gap amid affection and purchase. Such technology offers an aberrant amount of user-friendliness, acceptance faster seek results, a college amount of after-effects accuracy, and appropriately a added acceptable e-commerce acquaintance for your customers. Learn added about image-based seek engines and their applications here.

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SEO Tips to Get Your Website to the Top of Search Engines

When it comes to the success of agenda business and award new barter via the web, keyword enhancement is one of the a lot of important accoutrement you can bet on. Keyword enhancement or keyword assay is the act of researching, analysing and selecting the best chat or abstraction of abundant acceptation to your product, casework or attack in adjustment to ambition and drive cartage from seek engines such as Google to your website and added agenda platforms.

Getting your website or blog on the aboriginal page of seek engines can be a alarming assignment if you do not accept the fundamentals of optimization. Although this tutorial is not guaranteeing you the aboriginal abode in above seek engines, it does point out what one needs to do to be in the Seek Engine Enhancement game.

It is abundant easier than you anticipate and this commodity is to guide, advice and accommodate you with the basal and key for acknowledged seek engine optimization:

Step 1. Accept the appropriate keywords

It is boxy to be the best at aggregate and that includes Keyword Optimization. The aboriginal footfall of extensive the top of seek after-effects is anecdotic the appropriate keywords. It can either be a individual or assorted words or absolute phrases. As you ability already be acquainted of, a lot of searches on the internet are fabricated in the anatomy of a question. Therefore, afore you alpha autograph down the keywords, you charge to adjudge which keywords you wish to focus on. These are the words humans would blazon into the seek engines in adjustment to acquisition your page, blog, website or product.

It is actual capital that the chat you accept as the keyword is ample abundant for lot of humans to seek for on the internet, but attenuated abundant that you accept a appropriate adventitious of accepting a top seek rank for it on the seek engines and results.

For example, the chat “shoe” is way too general. However, “Where can I acquisition bargain shoes online” is a appealing acceptable one. Similarly, the chat “Europe” is way too accepted and Wiki sites will commonly boss these top spots. So, “the best anniversary destination in Europe” is a abundant bigger byword to focus on.

Here are my top tips for allotment the appropriate Keywords:

1. Alpha with customers

Think about who your ambition admirers or barter are. What are they acceptable to blazon into the seek bar if they are searching for answers area your casework can advice them? Why not ask absolute barter what they would seek for?

2. Weigh up the competition

Although it is important for you to accept words that abounding of your ambition admirers ability be accounting into seek engines, they should not be words that bigger companies with the a lot of anatomy and bigger annual will attempt for.

3. Use Google tools

Guess not only. Google has several acceptable accoutrement which can aid you acquisition what is accepted to search.

On Google Trends, a accessible web ability based on Google Seek engine, shows how generally a accurate search-term is entered about to the absolute search-volume beyond assorted regions of the world, and in assorted languages including a annual of accepted searches. You can aswell admission keywords and see how accepted they are, compared with added phrases and annual on agnate agreement – in adjustment to accept the one that a lot of are searching for.

You can aswell acquisition keywords application Google’s ad apparatus AdWords. You do not all-important accept to advertise, you can just actualize an annual and baddest application the “Keyword Planner” beneath the “Tools” menu.

Step 2. Customise Your Content

Once you accept auspiciously called your keywords, there are a few added things you charge to do in adjustment get your website ranked top on seek engines. One of such things is agreeable creation. You accept to actualize and bear accordant and admired agreeable (such as speech, writing, photograph or any of the assorted arts) that attracts and engages your categorical ambition audience. Agreeable business helps us to allure new barter and physique adherence with absolute customers.

For absolute customers, this could aswell beggarly they yield allotment of the accordant agreeable that creates added sales by acquirements added about your offer, and is added big-ticket products/ casework than they accept done previously. The afterward are few tips to accede during agreeable creation:

1. Working actively with texts

Use keywords in the appellation and conference of all the pages. Also, cover the keywords in the body, the abundant college up it is in the text, the bigger it is for your ranking.

However, be accurate not to use your keywords too much. Google may adapt your website as a nonsense page which is alone aggravating to allure cartage and you go down in seek results. A aphorism of deride is that your agreeable should feel accustomed and interesting. Which of advance is aswell important for your visitors.

2. Do not overlook your photos!

Rename even your photos with your accordant keywords. This will accomplish it accessible for seek engines basis them and you can get hit even in angel search. If you accept the befalling to admission an another argument for anniversary image, do not let go of such an opportunity.

Step 3. Get visits and links from others

The a lot of important affair for seek engines is to bear acceptable and accordant results, bethink that’s their primary business. Therefore, antecedence is accustomed to websites that Seek engines deems others amount top or anticipate is good. An archetype is sites with links and abounding visitors who break continued to appoint with the site. Therefore, this is absolutely important to:

1. Accomplish abiding to get a lot of visits to the page

Ask ancestors and accompany to appointment your website. Get the hotlink or URL out there as generally as possible, for example, you accomplish a video, put it up on YouTube and the links there – but absorb all the agreeable on your website and hotlink to it there.

2. Ask others to hotlink to your site

Ask friends, business ally or barter to hotlink to you, conceivably in barter for a hotlink aback or allotment absorbing tips in your acreage and let others get put up pieces of capacity with a hotlink to you.

3. Allotment your website on amusing media

Sharing your website and capacity on amusing media (not apathy Google+ Google for accessible reasons) is acutely important. It can accommodate visits to the website, added traffic, absorption and college rankings

4. Get visitors to share

Get others to allotment your website and capacity on amusing media, application “share” buttons. AddThis is a one of the chargeless accoutrement allows you to instantly allotment or bookmark pages with one easy-to-use tool. AddThis can aswell get statistics on how abundant your agreeable is shared.

Step 4. Revise the technical

Even how your website is congenital technically is important for your rankings. Here are some things you can do:

1. Use Google Webmaster Accoutrement (Now Google Seek Console)

The Google Seek Console (aka Google webmaster) is an amazing apparatus which offers abounding accoutrement that will aid you to thoroughly analyse your site. From this analysis, you can plan on botheration areas to accomplish your website rank bigger on Seek engines abnormally Google

2. Accomplish Your Website Adaptable Friendly,

With a acceptable allotment of the world’s citizenry owning adaptable accessories these days, it makes faculty to accomplish abiding that your website is adaptable friendly. Adaptable users aswell expects acceptable adaptable acquaintance if they appointment site.

If your website is not adaptable friendly, it may rank lower in searches from adaptable phones. Google afresh Google appear a cogent new mobile-friendly baronial algorithm that’s advised to accord a addition to mobile-friendly pages in Google’s adaptable seek results, accordingly you can’t go amiss with this offer.

3. Accomplish abiding the page is fast

A website that takes a continued time to amount will rank lower on seek engines. Google has adumbrated in the accomplished that website and page speeds is one of the signals acclimated by its algorithm to rank pages.

Page acceleration is aswell important to user experience, the slower your site/page acceleration the added acceptable you will accept top animation amount and lower boilerplate time on your site. Some of the abundant accoutrement which can advice you with your website acceleration is Google Pagespeed Insights and GTmetrix. This are accoutrement that empowers you to accomplish decisions that admission the achievement of your website.

Step 5. Use Web Analytics Tools

Use analytics to admeasurement the aftereffect of your efforts or to actuate which areas of your website are accomplishing well. Google Analytics offers chargeless and action analytics accoutrement to admeasurement website, app, agenda and offline abstracts to accretion chump insights.

Example: Google Analytics enables you to clue the visitors to your store, and generates letters that will advice you with your marketing.

Under the “acquisition” in Google Analytics baddest “all traffic” -> “Channels” -> “organic search” so you can beneath the “keyword” to see which keywords drive the a lot of cartage and the “source” which seek engine. Application Google webmaster tools, you accept admission to them in Google Analytics beneath “acquisitions” -> “search engine optimization”.

Step 6. Use Google AdWords

Business behindhand of size, wants to be begin on the aboriginal page of Google. Accepting apparent by barter at the exact time they are searching for your information, products, services, deals or area is absorbed business (marketing based on anyone intending to acquisition your products), and it’s profitable.

Many businesses use Google AdWords to annal these by creating awful able commercial campaigns to bazaar their articles and services, drive cartage to their website, and ultimately, admission sales.

Why I Love Blogging

People blog for abounding reasons. Originally, I started my blog the end of 2013 as an columnist platform.

But as time passed, I accomplished my blog provided abundant added than an columnist belvedere and it wasn’t all about the numbers. Blogging served a altered and added abstruse purpose. I would even say that it’s afflicted the way I attending at and reside my life.

That’s why if you’re cerebration about starting a blog, I’d awful acclaim it. That is, if you’re blogging for the appropriate reasons.

If you’re starting a blog to get affluent or even to eke out a living, well, don’t calculation on it. Monetizing a blog is cool harder these days. In fact, afterwards three years, I’m still not authoritative money from my blog. By the way, don’t accept all the advertising from humans affairs online courses that try to argue you blogging is a abundant way to accomplish acquiescent income. Accomplish no mistake, autograph and announcement a blog is a ton of work. There is annihilation acquiescent about it.

In fact, it’s so simple to get balked if you aboriginal alpha a blog. As a technically-challenged person, I had to apprentice WordPress. Then, I spent a lot of time announcement my blog and aggravating to acquisition an audience. Something abroad I knew little about. As with a lot of bloggers, I bound became bedeviled – and depressed – with the numbers and how abounding visitors, subscribers, and Facebook followers I had on any accustomed day. Turns out architecture up readership for a blog takes a LOT of time, effort, and patience.

So Why Blog?

Some humans may disagree with me, but I anticipate blogging shouldn’t just be about authoritative money, boot up business, acquisition a huge following, block fame, or aggravating to advertise books.

Blogging can serve as a artistic approach to articulation ideas, thoughts, opinions, beliefs, and feelings. On top of that, autograph a blog provides a admirable befalling to affect and blow the lives of added humans in a absolute way.

How Blogging Afflicted My Life

My blog has absolutely apparent me through abounding ups and downs these accomplished few years. I’ve accounting about blithesome moments like a cruise to Chicago with my bedmate to bless our anniversary, a day spent arena in the snow with my grandchildren, watching Paul McCartney and the Rolling Stones at Desert Trip, and a quick weekend cruise with my kids to San Francisco.

I’ve aswell caked my affection out while caregiving for my Mom who suffered from Lewy Body dementia and wrote about her closing death. I aggregate my all-overs if my mother-in-law died from ovarian blight and my son went through a aching annulment and aegis action that aforementioned year. (Ironically, anon afterwards I started autograph a blog about happiness, I had the affliction year of my life.)

Yes, I adulation reading, which provides a acceptable acquittal from my troubles, but autograph is my absolute escape, outlet, and passion. If I write, I become so focused, my problems achromatize abroad for awhile, giving me a abundant bare break. In fact, if you’re absolutely a writer, accept me, it is a life-long addiction!

The action of putting my thoughts and animosity into autograph has brought me abundance as able-bodied as admonition me bethink blessed moments.writer

As I’ve accounting about my life, my blog helped me anticipate about what’s important to me and actuate if my activity is headed in the appropriate direction.

Since I can’t address about every event, idea, thought, and feeling, blogging provides a array of filter, allegorical my life. My blogs accept helped me accept what is a lot of allusive to me. I’ve apparent forth the way that sometimes it’s the simplest moments that accomplish me the happiest.

Embracing Creativity

As a able writer, my blog gives me admirable artistic abandon to accurate myself. Not to pop anyone’s balloon, but autograph sounds added alluring than it is in reality. For a lot of of the accomplished 25 years, I’ve accounting online autograph on capacity that magazines, newspapers, publishers, and admirers accept for me.

True, I’ve accounting two adolescent developed books, biking articles, amusing pieces, and affection belief on alluring humans that were fun. On the added hand, in adjustment to accomplish a living, I’ve aswell accounting online autograph that apathetic me to tears. I’ve tackled abstruse online autograph – and one abstruse book – that gave me an Excedrin cephalalgia and collection me nuts. I’ve accounting on demand, affair added people’s deadlines, autograph backward into the night as my academician is badly aggravating to alarm it quits.

Don’t get me wrong. I may complete whiny, but I absolutely apprehend that I’m abuse advantageous to accept fabricated a active at something I love. I wouldn’t accept had it any added way.

The point is, my blog is my baby. I address on capacity I’m absorbed in and feel amorous about and achievement my admirers will adore as well. My blog allows me to amplitude as a writer, explore, experiment, and try new things whenever the brood hits. Autograph professionally has accustomed me the conduct to broadcast a blog every week, but I address my blogs if I choose. And accept me, that’s not at the able of aurora or 10:00 at night! That is luxurious.

So, those are some of the means blogging has afflicted my life. But, as I mentioned earlier, the huge benefit is that blogging can change added people’s lives as well.

Some humans accept larboard comments absolution me apperceive that I accept in some babyish way aggressive them or provided advantageous admonition and that consistently brings me such joy. Autograph a blog has provided an befalling to affix with readers and added bloggers, which has been so rewarding.

What affectionate of blogs accept accurate to be a lot of popular? It’s consistently absorbing to see what resonates and hits home. My top ten blogs in adjustment of popularity:

1. Five Means to Become a Happy-Go-Lucky Person

Every year, this is my top-performing blog by far. Merriam-Webster defines blithe as blithely aloof and carefree. Synonyms cover affable, laid-back, low-pressure, and mellow. I assumption we all wish some of that!

2. Golden Boys in Concert: Bobby Rydell, Frankie Avalon, and Fabian

I was asked to do a book analysis of Bobby Rydell’s autobiography. This led to an interview, chargeless tickets to his Golden Boys concert with Frankie Avalon and Fabian, and a backstage canyon to accommodated Rydell in person. This was a nice advantage that came from blogging! The day they acquaint my concert analysis on Rydell’s Facebook page, my visitors added by 3000% for the day. No joke!

3. Keep Laughing with the Seven Dwarfs of Menopause

This blog has captivated a top-three atom aback I began blogging. Hey, it’s either beam or cry through menopause, and wouldn’t we all adopt to laugh?

4. Staying Absolute Admitting Problems

Everyone has problems that accomplish us feel blank and defeated, so I’m not afraid this blog fabricated the top ten. I action three simple tips on how we can ascendancy our angle and still accept to be blessed admitting our troubles.

5. What Are Your Life’s Happiest Moments?

If you attending aback on your life, which moments would you calculation as your happiest? What would be your better regrets? That’s the catechism one abstraction asked participants age-old 70 and older. I allotment the after-effects of their astute answers in this blog.

6. Why Earlier Humans Are Happier Than Babyish Boomers

Aww, my actual aboriginal blog that got my blog off the ground. The abstraction for this blog was based on studies that show, in general, earlier humans – and even the adolescent bearing – are happier than us babyish boomers. One abstraction accepted there is a U-shaped beatitude ambit with the aboriginal 50′s as the everyman point of well-being.

7. Blessed as Simple as 1-2-3

“I wish my day to feel like there is great adorableness and possibilities and joy to be felt, discovered, explored, and expressed. And you apperceive what? I can and so can you,” I wrote. This commodity got apparent on Stumble Upon, bringing me my additional (after the Rydell concert review) best almanac top amount of visitors for one day.

8. Staying Blessed Through Menopause

I wrote this commodity afterwards Hot Flash Daily assassin me to address amusing online autograph about menopause to barrage their new website. I had never accounting amusement before, but had a bang accomplishing it for them! I appropriately aggregate it all – the baking hot flashes, batty insomnia, annoying forgetfulness, and crazy agitation attacks that ensued for years. Yes, YEARS!

9. Finding Beatitude with Grandchildren

This blog was an simple one to write. To be bare and capital by these adorable little beings is a admirable amusement and privilege. Like abounding people, I acquisition that the rewards of ancestors activity alone grew richer and added accomplishing as anniversary new grandchild was born.

10. Five Blessed Snoopy Quotes

Okay, this one afraid me a little bit. But hey, don’t we all still adulation Snoopy? Now that I address a beatitude blog, I’m afflicted with how abundant acumen Charles M. Schultz cartoons accommodate on the subject.

I admired autograph all these online autograph that accepted to be accepted with readers. With that in my mind, what’s my basal admonition to all of you who are cerebration about blogging? Address about your passions. Let your blog advise you activity lessons. And, finally, adore the process. Then you can adulation blogging as abundant as I do!